-
·
Build for the few – minimum viable audience
You build a product for yourself because it solves your problem. But then you try to see if it also solves other people’s problems. So you start with a few – your minimum viable audience (MVA). You get to work with this small group and you get a sense if there is a market for…
-
·
The crowd clouds your judgment
Sometimes it’s easy to get swayed by the crowd—peer pressure, the desire to fit in, the need to be liked. But the wisdom of the crowd is not always wise. Thinking for yourself is highly underrated. It goes against the grain. Yet sometimes the best move is to step away from the noise of groupthink…
