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Capitalize on your strengths

I used to believe that we should spend time addressing our weaknesses—polishing them until they’re “good enough.” But the more I’ve reflected on it, it is clear to me that this approach is often inefficient. Instead, you’ll get farther by doubling down on what you already do best.

We’re all wired differently. Some people thrive in roles that require constant interaction—human resources, sales, customer success—because they draw energy from connecting with others.

Personally, I prefer working independently to build systems and businesses. That’s why, when I need recruiting, team building, or conflict resolution, I bring in someone whose strengths lie precisely in those areas.

If I tried to force myself into an HR role, I’d not only drain my own energy but also fall short professionally—making costly hiring mistakes along the way. From a business standpoint, it’s far more effective to hire for the skills you lack than to stretch yourself too thin chasing every gap on your skillset.

By capitalizing on what you already do well and surrounding yourself with complementary talent, you create a team—and a career—that’s both high-impact and deeply fulfilling.